What Is POP MART Twinkle Twinkle?

POP MART Twinkle Twinkle (星星人, also known as Xingxingren) is one of POP MART's fastest-rising original IP characters in 2026. With Labubu hype cooling after record-breaking 2025 sales, POP MART is betting big on Twinkle Twinkle as a flagship character for its next growth phase. Bloomberg reported in March 2026 that POP MART is strategically positioning Twinkle Twinkle alongside SKULLPANDA to offset the Labubu slowdown — and the market is responding. Twinkle Twinkle blind boxes are selling out at retailers worldwide, and resale prices are climbing fast on StockX and secondary markets.

Twinkle Twinkle features a distinctive star-headed character with dreamy, celestial-themed designs. The character's aesthetic blends cute minimalism with cosmic fantasy, making it highly collectible and visually unique among POP MART's lineup. If you're new to the Twinkle Twinkle universe or a seasoned collector looking for a complete guide, this article covers every series released so far, current retail and resale prices, and the best places to buy authentic Twinkle Twinkle figures in 2026.

Every Twinkle Twinkle Series Released So Far (2024–2026)

POP MART has released multiple Twinkle Twinkle series since the character debuted. Each series brings a unique theme, design language, and set of figures including rare secret editions that drive collector demand. Here is a complete breakdown of every Twinkle Twinkle blind box series available as of April 2026:

Why Twinkle Twinkle Is Trending in 2026

The designer toy market shifted dramatically in early 2026. After Labubu sales hit 100 million units in 2025, increased production flooded the market and resale premiums began to shrink. Collectors started looking for the next breakout IP — and Twinkle Twinkle emerged as the frontrunner. Several factors are driving the Twinkle Twinkle boom:

Corporate Backing: POP MART's leadership has publicly identified Twinkle Twinkle as a priority IP for 2026–2027 expansion. The company is investing heavily in retail displays, collaborations, and limited editions for the character. This isn't grassroots hype — it's a strategic push with serious marketing spend behind it.

Affordable Entry Point: At $12.99–$14.99 per blind box, Twinkle Twinkle offers one of the most accessible price points in POP MART's lineup. Compared to MEGA Space Molly figures ($299+) or limited Hirono drops ($159), new collectors can start a Twinkle Twinkle collection without a massive upfront investment.

Strong Resale Performance: Early Twinkle Twinkle secret figures are already commanding 3–5x retail on resale platforms. The "We Are Twinkle Twinkle" secret edition has been spotted selling for $50–$75 on StockX, while sealed full sets command premiums of 30–50% above retail.

Broad Retail Distribution: Unlike some POP MART IPs that are exclusive to the official store, Twinkle Twinkle has wide distribution through Amazon, Urban Outfitters, and specialty toy retailers — making it easier to find and fueling mainstream adoption.

Twinkle Twinkle Prices: Retail vs. Resale Comparison

Understanding the price landscape is crucial for collectors deciding when and where to buy. Here's how retail and resale prices compare across the major Twinkle Twinkle series as of April 2026:

Where to Buy Authentic Twinkle Twinkle Blind Boxes in 2026

Buying from authorized retailers is essential to avoid counterfeit POP MART figures, which have become increasingly common as the brand's popularity has grown. Here are the most reliable places to purchase authentic Twinkle Twinkle blind boxes:

POP MART Official Website (popmart.com): The safest option with guaranteed authenticity. POP MART's US store ships domestically and often gets exclusive colorways or early access to new series. Sign up for notifications to catch restocks.

Amazon (Official POP MART Storefront): Amazon carries multiple Twinkle Twinkle series through the official POP MART seller. Prime shipping makes it convenient, but always verify you're buying from the "POPMART" seller — not third-party resellers who may charge inflated prices.

Urban Outfitters: UO has become a major POP MART retail partner in the US and carries Twinkle Twinkle figures both online and in-store. This is a great option if you want to browse in person before buying.

Specialty Collectible Stores: Retailers like Galactic Toys, Art Toy Familia, and Mindzai carry POP MART figures with worldwide shipping options. These stores often have older series in stock that are sold out elsewhere.

Collecting Tips: How to Get Secret Editions

The holy grail for any Twinkle Twinkle collector is pulling a secret edition from a blind box. Secret figures have a roughly 1-in-144 probability (0.69%) in most POP MART series. Here are proven strategies to improve your odds:

Buying a sealed case of 12 boxes guarantees you get all regular figures in the series but does not guarantee a secret. For the best chance at a secret, some collectors buy multiple sealed cases. Online "secret confirmed" listings on resale platforms let you buy a verified secret directly, though you'll pay the secondary market premium.

Weight-checking and box-shaking are popular methods in physical stores, but POP MART has made this harder with standardized packaging in newer series. Your most reliable approach is simply volume — the more boxes you open, the better your statistical odds.

Twinkle Twinkle vs. Other POP MART Characters: How Does It Compare?

With so many POP MART IPs competing for collector attention, here's how Twinkle Twinkle stacks up against the major characters in 2026:

Compared to Labubu, Twinkle Twinkle has lower resale premiums but much better retail availability. While Labubu secondary market prices have declined from their 2025 peaks due to overproduction, Twinkle Twinkle resale values are trending upward as the character gains popularity.

Against SKULLPANDA, Twinkle Twinkle targets a different aesthetic — celestial and whimsical vs. SKULLPANDA's gothic and edgy designs. Both are seeing triple-digit growth in 2026, and many collectors are building both lines simultaneously.

Versus HACIPUPU, which saw 281% sales growth on StockX in late 2025, Twinkle Twinkle has broader retail distribution and stronger corporate marketing support. HACIPUPU remains more niche but with passionate collectors driving resale premiums higher.

Frequently Asked Questions

What is the rarest Twinkle Twinkle figure?

The rarest Twinkle Twinkle figures are the secret editions included in each blind box series. The "We Are Twinkle Twinkle" secret edition was the first and remains highly sought-after, with resale prices reaching $50–$75. The newer "Be a Little Star" secret edition commands even higher premiums at $70–$100 due to its detailed sculpt and limited pull rate of approximately 1 in 144 boxes.

Are Twinkle Twinkle blind boxes worth collecting in 2026?

Yes — Twinkle Twinkle is one of the best POP MART IPs to collect right now. With POP MART making it a flagship character for 2026, values are trending upward while retail prices remain accessible at $12.99–$13.99 per box. Early collectors of rising IPs historically see the best returns, and Twinkle Twinkle is still in its growth phase.

How can I tell if a Twinkle Twinkle figure is authentic?

Authentic POP MART Twinkle Twinkle figures come in official branded packaging with a QR code that can be scanned through the POP MART app for verification. The box should include the POP MART logo, series name, and a numbered authentication sticker. Always buy from authorized retailers like popmart.com, Amazon's official POP MART store, or licensed brick-and-mortar retailers to guarantee authenticity.

Will POP MART release more Twinkle Twinkle series in 2026?

Almost certainly. POP MART has identified Twinkle Twinkle as a priority growth IP, and the release cadence has been accelerating — from two series in 2024 to multiple drops already in early 2026. Industry sources suggest at least two more Twinkle Twinkle series are planned for the second half of 2026, potentially including a MEGA-sized premium figure similar to the popular MEGA Space Molly line.

What size are Twinkle Twinkle blind box figures?

Standard Twinkle Twinkle vinyl blind box figures stand approximately 3–3.8 inches (7.5–9.5 cm) tall. The plush pendant keychains are slightly larger at around 4–5 inches. All figures come with their own themed base or stand included in the box.